Documentation
The complete reference for working with Varify — snippet, tracking integrations, experiments, targeting, editor and reporting.
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First steps8 articles
- How Varify.io works
- Varify Snippet - Implementation
- Set up tracking
- Start an A/A test and check the tracking
- Create experiment
Tracking & web analytics integrations13 articles
- Manual Google Tag Manager tracking integration
- Automatic GA4 tracking integration
- Create Custom Click Events
- Shopify Custom Pixel Integration via Google Tag Manager
- Shopify Tracking
Create experiment9 articles
- Prompt Based Experiments (PBX)
- Quality assurance
- Start and stop experiments
- Time-controlled start and stop
- Redirect & Split URL Testing
Reporting & evaluation11 articles
- Evaluate experiments in Varify.io
- Segment and filter reports
- Share report
- Audience-based evaluation in GA4
- Segment-based evaluation in GA 4
Visual editor17 articles
- Campaign Booster: Arrow Up
- Campaign Booster: Exit Intent Layer
- Campaign Booster: Information Bar
- Campaign Booster: Notification
- Campaign Booster: USP Bar
Further integrations1 article
Expert functions8 articles
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